Wulandari, T. A., Anggaswari, N. A., Purwaningwulan, M. M., & Hong, V. A. (2026). Consumer Behavior on Digital Platforms in the Indonesian Local Beauty Startup Industry. Communicatus: Jurnal Ilmu Komunikasi, 10(1. June), 23–47. https://doi.org/10.15575/cjik.v10i1.51598