PERAN HUMAS DALAM MEMPROMOSIKAN PARIWISATA DI KOTA PARIAMAN

M. Fahreza, Asnawi Asnawi, Asrinaldi Asrinaldi

Abstract


This article discusses the role of PR in promoting tourism in Kota Pariaman. Utilization of communication media in tourism promotion facilities Kota Pariaman by Pariaman City Government Public Relations is carried out by Public Relations of Pariaman City Government in order to create tourism in Pariaman City which is conducive and must be visited by the public. These media are print media and electronic media including media that are integrated with social media. With such utilization, all targets in the effort to utilize the media can be affordable. The way of communication between the Public Relations of the Pariaman City Government and the community in creating a good tourism climate in the City of Pariamn is carried out by involving the community directly in safeguarding tourism objects in Kota Pariaman so that it is worth visiting. This is created by the pattern of communication between the Public Relations of Pariaman City Government and the intense and continuous community

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DOI: https://doi.org/10.15575/jk.v1i1.3770

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Copyright (c) 2018 M. Fahreza, Asnawi Asnawi, Asrinaldi Asrinaldi

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