SETIAWAN, Gawik; NOVARI, Eri; KUSUMADEWI, Rahayu. PENGARUH BUZZ MARKETING DAN BRAND AMBASSADOR TERHADAP PURCHASE DECISION DENGAN BRAND AWARENESS SEBAGAI VARIABEL INTERVENING. KOMITMEN: Jurnal Ilmiah Manajemen, [S. l.], v. 2, n. 2, p. 22–31, 2021. DOI: 10.15575/jim.v2i2.14376. Disponível em: https://journal.uinsgd.ac.id/index.php/komitmen/article/view/14376. Acesso em: 6 dec. 2025.