Strategi Dakwah Muhammadiyah Jawa Barat Era Pandemi Covid-19


Bambang Saiful Ma'arif(1*), Asep Ahmad Siddiq(2)

(1) Universitas Islam Bandung, Indonesia
(2) ,  
(*) Corresponding Author

Abstract


This study aimed to find out the strategy of preaching Muhammadiyah in West Java in the era of the covid-19 pandemic. The research method uses a qualitative case study approach—data collection techniques through interviews, observations, and document studies. The results showed that Muhammadiyah's da'wah strategy was carried out through consolidation, intensive programs, and communication both internally and externally and using information and communication technology media. Muhammadiyah organizationally designed the message of da'wah to motivate the community to overcome Covid-19. Da'wah strategy is integral between spiritual, intellectual, and physical health, worship, and mu'amalah. Da'wah uses mass media, outdoor media, and social media. The impact of this research can encourage members of the association to get healthy to continue to do activities and work and worship properly.


Keywords


The strategy of da’wah; Muhammadiyah; Da'wah in the Covid-19 Era.

References


Ali Maksum, Priyono Tri Febrianto, Esa Nur Wahyuni. 2019. “Intrerpretation of Democracy, Pluralism and Tolerance among the Young Activists Of Muhammadiyah and Nahdlatul Ulama (NU).” Jurnal Masyarakat, Kebudayaan Dan Politik 32(3):275–89. doi: http://dx.doi.org/10.20473/mkp. V32I32019. 275-289.

Ali Maksum, Priyono Tri Febrianto, Esa Nur Wahyuni. 2019. “Intrerpretation of Democracy, Pluralism and Tolerance among the Young Activists Of Muhammadiyah and Nahdlatul Ulama (NU).” Jurnal Masyarakat, Kebudayaan Dan Politik 32(3):275–89. doi: http://dx.doi.org/10.20473/mkp.V32I32019.275-289.

Barran, J. Stanley. 2012. Pengantar Komunikasi Massa Melek Media Dan Budaya. 5th ed. Jakarta: Erlangga.

Barran, J. Stanley. 2012. Pengantar Komunikasi Massa Melek Media Dan Budaya. 5th ed. Jakarta: Erlangga.

Biaggi, Shirley (California State University, Sacramento). 1992. Media/Impact An Introduction to Mass Media. Belmont California: Wadsworth.

Biaggi, Shirley (California State University, Sacramento). 1992. Media/Impact An Introduction to Mass Media. Belmont California: Wadsworth.

Bivins, Thomas. 2009. Mixed Media Moral Distinctions in Advertising, Public Relation and Journalism. second. Madison Ave New York: Routledge.

Bivins, Thomas. 2009. Mixed Media Moral Distinctions in Advertising, Public Relation and Journalism. second. Madison Ave New York: Routledge.

Brien, Hazel O’. 2020. “What Does the Rise of Digital Religion during Covid-19 Tell Us about Religion’s Capacity to Adapt?” Iris Journal of Sociology 28(2):242–2446. doi: 10.1177/079160350939819.

Brien, Hazel O’. 2020. “What Does the Rise of Digital Religion during Covid-19 Tell Us about Religion’s Capacity to Adapt?” Iris Journal of Sociology 28(2):242–2446. doi: 10.1177/079160350939819.

Campbell, Heidi A. .. Ruth Tsuria. 2016. Digital Religion Understanding Religious Practice in Digital Media. Routledge.

Campbell, Heidi A. .. Ruth Tsuria. 2016. Digital Religion Understanding Religious Practice in Digital Media. Routledge.

DeVito, J. A. 1986. “Organizational Communication.” P. 218 in The Communication Handbook A Dictionary. New York: Harper & Row Publisher.

DeVito, J. A. 1986. “Organizational Communication.” P. 218 in The Communication Handbook A Dictionary. New York: Harper & Row Publisher.

Ferdiawan, Y.I., Nurjanah, P.A.Dian, E.P. Krisdayan, A. Hidayatullah, H.J.M Sirait, N. A. Rakhmawat. tika. 2019. “Hoax Impact to Community Through Social Media Indonesia.” Cakrawala Jurnal Humaniora Universitas Bina Sarana Informatika 19(1):121–24. doi: https://doi.org/10.31294/jc v19i1.4452.

Ferdiawan, Y.I., Nurjanah, P.A.Dian, E.P. Krisdayan, A. Hidayatullah, H.J.M Sirait, N. A. Rakhmawat. tika. 2019. “Hoax Impact to Community Through Social Media Indonesia.” Cakrawala Jurnal Humaniora Universitas Bina Sarana Informatika 19(1):121–24. doi: https://doi.org/10.31294/jc v19i1.4452.

Gelfgren, Stefan, Peter Fischer-Nielsen, Charles Ess, Pauline Hope Cheong. 2012. Digital Religion, Social Media and Culture. Jakarta: Bukukita - Gramedia.

Gelfgren, Stefan, Peter Fischer-Nielsen, Charles Ess, Pauline Hope Cheong. 2012. Digital Religion, Social Media and Culture. Jakarta: Bukukita - Gramedia.

Griffin, Em. 1991. Communication A First Look at Communication Theory. New York: McGraw-Hill, Inc.

Griffin, Em. 1991. Communication A First Look at Communication Theory. New York: McGraw-Hill, Inc.

Hardinata, Rian. 2018. “Ekstraksi Pola Penggunaan Social Media Organisasi Keagamaan Menggunakan Metode Word Frequensy Dan Sentiment Analysis.” Jurnal ICT Akademi Telkom Jakarta 10(1).

Hardinata, Rian. 2018. “Ekstraksi Pola Penggunaan Social Media Organisasi Keagamaan Menggunakan Metode Word Frequensy Dan Sentiment Analysis.” Jurnal ICT Akademi Telkom Jakarta 10(1).

Harris, Richard Jackson. 2009. A Cognitive Psychology of Mass Communication. New York: Routledge Taylor and Francis.

Harris, Richard Jackson. 2009. A Cognitive Psychology of Mass Communication. New York: Routledge Taylor and Francis.

Heryanto, Gun Gun, et al. 2017. Melawan Hoax Di Media Sosial Dan Media Massa. Yogyakarta: Trust Media.

Heryanto, Gun Gun, et al. 2017. Melawan Hoax Di Media Sosial Dan Media Massa. Yogyakarta: Trust Media.

Janmohamed, Shelina. 2017. Generasi Muda Muslim Dan Cara Mereka Membentuk Dunia. Yogyakarta: Bentang.

Janmohamed, Shelina. 2017. Generasi Muda Muslim Dan Cara Mereka Membentuk Dunia. Yogyakarta: Bentang.

Juditha, Christiany. 2018. “Interaksi Komunikasi Hoax Di Media Sosial Serta Antisipasinya.” Jurnal Pekomnas 3(1):31–34. doi: http://dx.doi.org/10.30818/jpkm.2018.2030104.

Juditha, Christiany. 2018. “Interaksi Komunikasi Hoax Di Media Sosial Serta Antisipasinya.” Jurnal Pekomnas 3(1):31–34. doi: http://dx.doi.org/10.30818/jpkm.2018.2030104.

Kusumaningtyas, A. D. 2021. “Komunikasi Publik Ormas Keagamaan Islam Terkait Social Distancing Pada Masa Pandemi Covid-19 (Studi Atas Sikap Resmi NU, Muhammadiyah Dan MUI).” Muttaqien: Indonesian Journal of Multiciplinary Islamic Studies 2(1):21-47(42). doi: https://doi.org/10.52593/mtq.02.1.02.

Kusumaningtyas, A. D. 2021. “Komunikasi Publik Ormas Keagamaan Islam Terkait Social Distancing Pada Masa Pandemi Covid-19 (Studi Atas Sikap Resmi NU, Muhammadiyah Dan MUI).” Muttaqien: Indonesian Journal of Multiciplinary Islamic Studies 2(1):21-47(42). doi: https://doi.org/10.52593/mtq.02.1.02.

Lussier, Robert N. 2001. Human Relation in Organizations. 5th ed. New York: McGraw Hill Higher Education.

Lussier, Robert N. 2001. Human Relation in Organizations. 5th ed. New York: McGraw Hill Higher Education.

Prakoso, Beni, H. Anwar, Mu’allimin. 2017. “Merespon Covid-19: Manajemen Dakwah Masjid Raya Darussalam Palangkaraya Masa Pandemi.” Anida 21(1):1-20(1). doi: doi:10.21043/jcdjpmi.v21i1.3306.

Prakoso, Beni, H. Anwar, Mu’allimin. 2017. “Merespon Covid-19: Manajemen Dakwah Masjid Raya Darussalam Palangkaraya Masa Pandemi.” Anida 21(1):1-20(1). doi: doi:10.21043/jcdjpmi.v21i1.3306.

Prisgunanto, Ilham. 2004. Praktik Ilmu Komunikasi Dalam Kehidupan Sehari-Hari. Bandung: Teraju (PT Mizan Publika).

Prisgunanto, Ilham. 2004. Praktik Ilmu Komunikasi Dalam Kehidupan Sehari-Hari. Bandung: Teraju (PT Mizan Publika).

Rahvy, Aisyah Putri &. Ilham Ahsanu Ridlo. 2012. “How Does Islamic Organizations Respond to Covid-19 in Indonesia?” Public Health and Preventive Medicine Archive (PHPMA) 9(1):11–16. doi: 10.15562/phpma.v9i1.274.

Rahvy, Aisyah Putri &. Ilham Ahsanu Ridlo. 2012. “How Does Islamic Organizations Respond to Covid-19 in Indonesia?” Public Health and Preventive Medicine Archive (PHPMA) 9(1):11–16. doi: 10.15562/phpma.v9i1.274.

Rossengren, Karl Erik. 2000. Communication an Introduction. London: Sage Publication.

Rossengren, Karl Erik. 2000. Communication an Introduction. London: Sage Publication.

Rubin, Rebecca B., Palmgreen, Philip, Sypher E., ed. 2009. Communication Research Measures A Sourcebook. Madison Ave New York: Routledge.

Rubin, Rebecca B., Palmgreen, Philip, Sypher E., ed. 2009. Communication Research Measures A Sourcebook. Madison Ave New York: Routledge.

Shadrina, Elfara. 2015. “E-Dakwah NU Dan Muhammadiyah: Penggunaan Twitter Sebagai Media Dakwah Kontemporer.” Universitas Airlangga Surabaya.

Shadrina, Elfara. 2015. “E-Dakwah NU Dan Muhammadiyah: Penggunaan Twitter Sebagai Media Dakwah Kontemporer.” Universitas Airlangga Surabaya.

Suherdian, D., &. Enjang Muhaimin. 2018. “The Da’wah of NU and Muhammadiyah in Social Media of Facebook.” Ilmu Dakwah Academic Journal for Homiletic Studies 12(2):1-200 (178-200). doi: org/10.15575/idajhs.v12i2.6176.

Verderber, Rudolp and Verderber, Kath;een. 1998. Inter-Act Using Interpersonal Communication Skills. 8th ed. Wadsworth: International Thompson Psublishing.

Whetmore, Edward Jay. 1993. Mediamerica, Mediaworld Form, Content, and Consequence of Mass Cammunication. 5th ed. Belmont California: Wadsworth Publishing Company.

Wood, J. T. 2004. Communication Theories in Action. Belmont California: Wadsworth.

Zarkasyi, H. F. 2018. “Appraising the Moderation Indonesian Muslims with Special Reference.” Addin 12(1):1–30. doi: http://dx.doi.org/10.21043/addinv12i1.4179.




DOI: https://doi.org/10.15575/anida.v21i2.13735

Refbacks

  • There are currently no refbacks.


Creative Commons License

This Journal is licensed under a Creative Commons Attribution-ShareAlike 4.0 International License.

View My Stat View MyStat