Strategi dan Implementasi Komunikasi Dakwah Persuasif di Komunitas Punk Hijrah Bandar Lampung
DOI:
https://doi.org/10.15575/anida.v23i1.22698Keywords:
Da'wah, hijrah, punk community, persuasive communication.Abstract
This study tries to explore the strategy and implementation of persuasif da'wah communication in the hijrah punk community. Participants in this study were hijrah actors, founders of the hijrah punk community, as well as administrators from the hijrah punk community. The research findings reflect that the hijrah punk community movement occurred communally and gave birth to a religious-based social movement. The hijrah punk community movement has built a new identity, namely as a religious youth who is closer to Islam and becomes a useful person. The hijrah punk community has the intention of making punk children in Bandarlampung City to know Islam with three main approach strategies, namely psychodynamic strategies that involve emotional and cognitive factors in persuasion. A sociocultural strategy that utilizes environmental factors, namely the friendship that exists between the administrators to preach. The meaning construction strategy focuses more on providing understanding by manipulating understanding without having to change the meaning, the goal is to simplify conveying persuasif messages with understandable analogies.
References
Abraham, I. (2022). Religion and Relationality in Punk: Musicking and Ordinary Ethics. The Journal of Religion and Popular Culture. https://doi.org/10.3138/jrpc.2020-0060
Aditya Fahmi Nurwahid. (2017). Interaksi Kelompok Punk dengan Netizen (Kajian Fenomenologi gerakan “Punk Medsos†dalam Situs Direktori Konten Punk). Universitas Diponegoro, 16(4).
Annisa, A. R., Wibhawa, B., A. (2016). Fenomena Remaja Punk Ditinjau dari Konsep Person in Environment (Studi Deskriptif di Komunitas heaven holic Kota Bandung). Hare: Social Work Journal, 3(1). https://doi.org/https://doi.org/10.24198/share. v5i1.13084.
Arbi, A. (2003). Dakwah dan komunikasi. UIN Jakarta press.
Aziz, M. A. (2019). Ilmu Dakwah: Edisi Revisi. Prenada Media.
Berndt, T. J. (2002). Friendship quality and social development. Current Directions in Psychological Science, 11(1). https://doi.org/10.1111/1467-8721.00157
Clark, L. S., & Walker, S. M. (2018). Popular Culture and Religion in America. In Oxford Research Encyclopedia of Religion. https://doi.org/10.1093/acrefore/9780199340378.013.457
DeFleur, M. L., & Ball-Rokeach, S. (1989). Theories of mass communication (Vol. 5). Longman New York.
Donaghey, J. (2016). ‘Shariah don’t like it ...?’ Punk and religion in Indonesia. Punk & Post Punk, 4(1). https://doi.org/10.1386/punk.4.1.29_1
Firmansyah, Y., & Oktaviani, F. (2018). STRATEGI KOMUNIKASI KOMUNITAS PUNGKLUNG DALAM MEMBANGUN CITRA POSITIF DI MASYARAKAT. Jurnal Signal, 6(2). https://doi.org/10.33603/signal.v6i2.1318
Fox, K. J. (1987). Real punks and pretenders: The Social Organization of a Counterculture. Journal of Contemporary Ethnography, 16(3). https://doi.org/10.1177/0891241687163006
Gudykunst, W. B., Lee M, C., Nishida, T., & Ogawa, N. (2005). Theorizing About Intercultural Communication: An Introduction. In Theorizing About Intercultural Communication.
Hasnadi, H., Bajari, A. W. (2012). Komunitas Punk di Kota Bandung dalam Memaknai Gaya Hidup. EJurnal Mahasiswa Universitas Padjadjaran, 1(1).
Hidayatullah, R. (2014). Punk Muslim : Ekspresi ldentitas Keagamaan Subkultur Muslim Urban. Kawalu.: Jou.Ma! Of Local Culture Vol, 1(2).
Kitts, T. M. (2017). The Politics of Punk: Protest and Revolt from the Streets. Popular Music and Society, 40(1). https://doi.org/10.1080/03007766.2017.1270538
Moleong, L. J. (2013). Metode Penelitian Kualitatif. Edisi Revisi. Bandung: PT. Remaja Rosdakarya.
Mubasyaroh, M. (2017). Strategi Dakwah Persuasif dalam Mengubah Perilaku Masyarakat. Ilmu Dakwah: Academic Journal for Homiletic Studies, 11(2). https://doi.org/10.15575/idajhs.v11i2.2398
Nabila, N. H. P. (2021). Dakwah dan Pemberdayaan: Strategi Pengembangan Masyarakat Islam Melalui Komunitas Tasawuf Underground terhadap Anak Punk dan Anak Jalanan. Indonesian Journal for Social Responsibility, 3(2).
Nasution, N. (2020). Komunikasi Antar Pribadi Murobbi dalam Proses Taaruf pada Lembaga Darul Fattah Bandar Lampung. KOMUNIKA, 3(2). https://doi.org/10.24042/komunika.v3i2.7274
Rakhmat, J. (2011). Psikologi komunikasi.
Ritonga, M. J. (2005). Tipologi pesan persuasif. Jakarta: PT. Indeks.
Rofiah, N. (2020). Nalar Kritis Muslimah. Bandung: Afkaruna.id.
Sahlani, L., Hamidah, I., & Amrullah, Y. (2019). Development of Religion and Empowerment of Bandung Punk Hijrah Community. https://doi.org/10.2991/aes-18.2019.70
Severin, W. J., & Tankard, J. W. (1997). Communication theories: Origins, methods, and uses in the mass media. Longman New York.
Soekanto, S. (2017). Sosiologi Suatu Pengantar. Depok: Rajagrafindo Persada.
Sugiyono. (2017). Metode penelitian kuantitatif, kualitatif dan RnD. Bandung: CV. Alfabeta.
Weiß, P. U. (2015). Civil Society from the Underground. Journal of Urban History, 41(4). https://doi.org/10.1177/0096144215579354
Zahara, M. N., Wildan, D., & Komariah, S. (2020). Gerakan Hijrah: Pencarian Identitas Untuk Muslim Milenial di Era Digital. Indonesian Journal of Sociology, Education, and Development,
(1). https://doi.org/10.52483/ijsed.v2i1.21
Zainal, A. G., Wijaya, T., Frasetyat, V., Nasution, N. A., & Yanfika, H. (2021, December). Community Empowerment Communication Model in Urban Agricultural Management in the City of Bandar Lampung. In 2nd International Indonesia Conference on Interdisciplinary Studies (IICIS 2021) (pp. 243-251). Atlantis Press.
Downloads
Published
How to Cite
Issue
Section
Citation Check
License
Authors who publish articles in Anida (Aktualisasi Nuansa Ilmu Dakwah) agree to the following terms:
- Authors retain copyright of the article and grant the journal right of first publication with the work simultaneously licensed under a CC-BY-SA or The Creative Commons Attribution–ShareAlike License.
- Authors are able to enter into separate, additional contractual arrangements for the non-exclusive distribution of the journal's published version of the work (e.g., post it to an institutional repository or publish it in a book), with an acknowledgment of its initial publication in this journal.
- Authors are permitted and encouraged to post their work online (e.g., in institutional repositories or on their website) prior to and during the submission process, as it can lead to productive exchanges, as well as earlier and greater citation of published work (See The Effect of Open Access).
