Vol. 3 No. 1 (2024): BRANDING: Jurnal Manajemen dan Bisnis

View Vol. 3 No. 1 (2024): BRANDING: Jurnal Manajemen dan Bisnis
DOI: https://doi.org/10.15575/jb.v3i1
Published: 2024-05-24

Articles

  • GREEN FINANCE: UNLOCKING THE POTENTIAL OF SUSTAINABLE INVESTMENT FOR FUTURE BUSINESS GROWTH

    Hasanudin Hasanuddin,  Universitas Nasional,  Indonesia
    Dheo Rimbano,  Universitas Bina Insan,  Indonesia
    Ani Nuraini,  Universitas Respati Indonesia,  Indonesia
    Dadi Kuswandi,  Universitas Gunadarma,  Indonesia
    Andi Runis Makkulau,  STIE 66 Kendari,  Indonesia
    DOI : 10.15575/jb.v3i1.35115 Abstract View : 4 PDF downloads: 4
    DOI: https://doi.org/10.15575/jb.v3i1.35115

  • EMPOWERING EMPLOYEES THROUGH INNOVATIVE HUMAN RESOURCE MANAGEMENT PRACTICES IN THE AGE OF REMOTE WORK

    Mashudi Mashudi,  Sekolah Vokasi Universitas Diponegoro,  Indonesia
    Aprilya Fitriani,  UIN Kiai Haji Achmad Siddiq Jember,  Indonesia
    Nurhamzah Nurhamzah,  ITS Khatulistiwa Pasaman Barat,  Indonesia
    Radi Radi,  Universitas Gunadarma,  Indonesia
    Iman Ahmad Gymnastiar,  Universitas Pendidikan Indonesia,  Indonesia
    DOI : 10.15575/jb.v3i1.35116 Abstract View : 0 PDF downloads: 0
    DOI: https://doi.org/10.15575/jb.v3i1.35116

  • REVITALIZING RETAIL: HOW INNOVATIVE MARKETING STRATEGIES CAN TRANSFORM CONSUMER ENGAGEMENT AND ATTRACT INVESTMENT

    Tituk Utari,  Sekolah Tinggi Multi Media Yogyakarta,  Indonesia
    Jentot Tugiyono,  Universitas Kebangsaan Republik Indonesia,  Indonesia
    Agus Leonard Togatorop,  Sekolah Tinggi Ilmu Pelayaran Jakarta,  Indonesia
    Harto Harto,  Universitas Nahdlatul Ulama Lampung,  Indonesia
    Henny Noviany,  Universitas Sali Al-Aitaam,  Indonesia
    DOI : 10.15575/jb.v3i1.35117 Abstract View : 0 PDF downloads: 0
    DOI: https://doi.org/10.15575/jb.v3i1.35117

  • SMART OPERATIONS: IMPLEMENTING AI-DRIVEN TECHNOLOGIES FOR ENHANCED EFFICIENCY IN SUPPLY CHAIN MANAGEMENT

    Luluk Fauziah,  Sekolah Vokasi Universitas Diponegoro,  Indonesia
    Suharyanto Suharyanto,  Universitas Kebangsaan Republik Indonesia,  Indonesia
    R. Lisye Herlina,  Universitas Kebangsaan Republik Indonesia,  Indonesia
    Adang Sutisna,  Universitas Kebangsaan Republik Indonesia,  Indonesia
    Iman Ahmad Gymnastiar,  Universitas Pendidikan Indonesia,  Indonesia
    DOI : 10.15575/jb.v3i1.35118 Abstract View : 0 PDF downloads: 0
    DOI: https://doi.org/10.15575/jb.v3i1.35118

  • THE DIGITAL LEAP: STRATEGIC MANAGEMENT FOR DIGITAL TRANSFORMATION SUCCESS IN TRADITIONAL INDUSTRIES

    Septian Aryatama,  Politeknik Perkeretaapian Indonesia Madiun,  Indonesia
    Dianawati Suryaningtyas,  Universitas PGRI Kanjuruhan Malang,  Indonesia
    Martanto Martanto,  Politeknik Negeri Ketapang,  Indonesia
    Arif Budi Sulistyo,  Universitas Banten Jaya,  Indonesia
    Khotimatul Barki,  Universitas Diponegoro,  Indonesia
    DOI : 10.15575/jb.v3i1.35119 Abstract View : 0 PDF downloads: 0
    DOI: https://doi.org/10.15575/jb.v3i1.35119

  • FROM DATA TO DECISIONS LEVERAGING ADVANCED MIS FOR STRATEGIC BUSINESS INSIGHTS

    Tekat Sukomardojo,  Politeknik Penerbangan Surabaya,  Indonesia
    Rahmat Purbandono H,  STIE YKPN Yogyakarta,  Indonesia
    Endang Fatmawati,  Universitas Diponegoro,  Indonesia
    Sri Wulan Windu Ratih,  Universitas Gunadarma,  Indonesia
    La Ode Almana,  STIE 66 Kendari,  Indonesia
    DOI : 10.15575/jb.v3i1.36580 Abstract View : 0 PDF downloads: 0
    DOI: https://doi.org/10.15575/jb.v3i1.36580

  • ENTREPRENEURSHIP AND ETHICS NAVIGATING THE CHALLENGES OF ETHICAL BUSINESS PRACTICES IN STARTUPS

    Endang Fatmawati,  Universitas Diponegoro,  Indonesia
    Mohammad Abdul Mukhyi,  Universitas Gunadarma,  Indonesia
    Agus Leonard Togatorop,  Sekolah Tinggi Ilmu Pelayaran Jakarta,  Indonesia
    Wilson Marpaung,  Universitas Sangga Buana,  Indonesia
    Ahmad Muhajir,  UIN Sunan Gunung Djati Bandung,  Indonesia
    DOI : 10.15575/jb.v3i1.36581 Abstract View : 4 PDF downloads: 3
    DOI: https://doi.org/10.15575/jb.v3i1.36581

  • BARRIERS TO MARKET ENTRY AND STRATEGIES FOR SUCCESS: A STUDY ON SMALL AND MEDIUM ENTERPRISES (SMES) IN GHANA AND TANZANIA

    Katarina Mwamba,  St John's University of Tanzania,  Tanzania, United Republic of
    DOI : 10.15575/jb.v3i1.38745 Abstract View : 0 PDF downloads: 0
    DOI: https://doi.org/10.15575/jb.v3i1.38745