Vol 3, No 1 (2024)

BRANDING: Jurnal Manajemen dan Bisnis

DOI: https://doi.org/10.15575/jb.v3i1

Table of Contents

Articles

GREEN FINANCE: UNLOCKING THE POTENTIAL OF SUSTAINABLE INVESTMENT FOR FUTURE BUSINESS GROWTH
Hasanudin Hasanuddin, Dheo Rimbano, Ani Nuraini, Dadi Kuswandi, Andi Runis Makkulau
PDF
EMPOWERING EMPLOYEES THROUGH INNOVATIVE HUMAN RESOURCE MANAGEMENT PRACTICES IN THE AGE OF REMOTE WORK
Mashudi Mashudi, Aprilya Fitriani, Nurhamzah Nurhamzah, Radi Radi, Iman Ahmad Gymnastiar
PDF
REVITALIZING RETAIL: HOW INNOVATIVE MARKETING STRATEGIES CAN TRANSFORM CONSUMER ENGAGEMENT AND ATTRACT INVESTMENT
Tituk Utari, Jentot Tugiyono, Agus Leonard Togatorop, Harto Harto, Henny Noviany
PDF
SMART OPERATIONS: IMPLEMENTING AI-DRIVEN TECHNOLOGIES FOR ENHANCED EFFICIENCY IN SUPPLY CHAIN MANAGEMENT
Luluk Fauziah, Suharyanto Suharyanto, R. Lisye Herlina, Adang Sutisna, Iman Ahmad Gymnastiar
PDF
THE DIGITAL LEAP: STRATEGIC MANAGEMENT FOR DIGITAL TRANSFORMATION SUCCESS IN TRADITIONAL INDUSTRIES
Septian Aryatama, Dianawati Suryaningtyas, Martanto Martanto, Arif Budi Sulistyo, Khotimatul Barki
PDF
FROM DATA TO DECISIONS LEVERAGING ADVANCED MIS FOR STRATEGIC BUSINESS INSIGHTS
Tekat Sukomardojo, Rahmat Purbandono H, Endang Fatmawati, Sri Wulan Windu Ratih, La Ode Almana
PDF
ENTREPRENEURSHIP AND ETHICS NAVIGATING THE CHALLENGES OF ETHICAL BUSINESS PRACTICES IN STARTUPS
Endang Fatmawati, Mohammad Abdul Mukhyi, Agus Leonard Togatorop, Wilson Marpaung, Ahmad Muhajir
PDF
BARRIERS TO MARKET ENTRY AND STRATEGIES FOR SUCCESS: A STUDY ON SMALL AND MEDIUM ENTERPRISES (SMES) IN GHANA AND TANZANIA
Katarina Mwamba
PDF


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