GLOCALIZATION FOR SUSTAINABLE DEVELOPMENT


Ketut Silvanita Mangani(1*)

(1) Dept.of Magister Management, Universitas Kristen Indonesia, Indonesia
(*) Corresponding Author

Abstract


Esai ini mengkaji konsep mana: globalisasi atau glokalisasi yang lebih berkontribusi pada pembangunan berkelanjutan di abad XXI. Pengertian globalisasi adalah internasionalisasi ekonomi sebagai proses deterministik dari universalisasi yang bersifat top-down. Beberapa ahli menjelaskan bahwa proses globalisasi memiliki dampak yang luas. Oleh karena itu, agar globalisasi semakin meluas dan meminimalkan dampak negatifnya, proses top-down dalam globalisasi perlu dipadukan dengan proses bottom-up, yaitu dengan memperhatikan konteks lokalnya, atau disebut glokalisasi. Dapat disimpulkan bahwa glokalisasi akan lebih dapat diterima dan berkelanjutan.


Keywords


Globalisasi, Glokalisasi, Konten lokal, Pembangunan berkelanjutan

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References


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www. http://www.iisd.org/topic/sustainable-development, electronic document




DOI: https://doi.org/10.15575/jim.v1i2.10318

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