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Issue Title
 
Vol 1, No 1 (2022): BRANDING: Jurnal Manajemen dan Bisnis ANALISA STRATEGI PEMASARAN KOPPONTREN AL-ITTIFAQ DENGAN METODE ANALISIS SWOT Abstract   PDF
Mujahidan Pangayoman A, Ruhenda Ruhenda
 
Vol 1, No 2 (2022): BRANDING: Jurnal Manajemen dan Bisnis ANALISIS BAURAN PEMASARAN PADA PT. PEGADAIAN CABANG SUCI BANDUNG Abstract   PDF
Ahmad Fachrurozi, Kadar Nurjaman
 
Vol 1, No 2 (2022): BRANDING: Jurnal Manajemen dan Bisnis ANALISIS PENENTUAN RUTE DISTRIBUSI KAIN DENGAN MENGGUNAKAN METODE SAVING MATRIX SOFTWARE OPEN DOOR LOGISTIC STUDIO DALAM UPAYA MENURUNKAN BIAYA DISTRIBUSI Abstract   PDF
Adi Sopian, Dewi Nusraningrum, Kadar Nurjaman
 
Vol 1, No 1 (2022): BRANDING: Jurnal Manajemen dan Bisnis ANALISIS RASIO KEUANGAN: MENGUKUR KESEHATAN KINERJA KEUANGAN PERUSAHAAN PT. PINDAD PERSERO PERIODE 2019-2020 Abstract   PDF
Widia Fitri Aulia Sukma, Ruhenda Ruhenda
 
Vol 1, No 1 (2022): BRANDING: Jurnal Manajemen dan Bisnis ANALISIS STRATEGI PEMASARAN DALAM MEMPERTAHANKAN PENJUALAN PADA MASA PANDEMI COVID-19 Abstract   PDF
Wadda Kamila Ikhwan, Ruhenda Ruhenda
 
Vol 3, No 1 (2024): BRANDING: Jurnal Manajemen dan Bisnis BARRIERS TO MARKET ENTRY AND STRATEGIES FOR SUCCESS: A STUDY ON SMALL AND MEDIUM ENTERPRISES (SMES) IN GHANA AND TANZANIA Abstract   PDF
Katarina Mwamba
 
Vol 2, No 1 (2023): BRANDING: Jurnal Manajemen dan Bisnis BRAND PERSONALITY MATTERS: ENHANCING CUSTOMER LOYALTY IN THE RETAIL INDUSTRY Abstract   PDF
Luluk Fauziah, Agus Dedi Subagja, Putri Anditasari, Yogi Syarif Hidayat, Yusti Pujisari
 
Vol 2, No 2 (2023): BRANDING: Jurnal Manajemen dan Bisnis BUSINESS NAVIGATION IN POLITICAL TURBULENCE: ANALYZING PRE-ELECTION ECONOMIC CONDITIONS AND ADAPTATION STRATEGIES FOR BUSINESSES Abstract   PDF
Lilis Sulastri, Iman Supratman, Avid Leonardo Sari
 
Vol 2, No 2 (2023): BRANDING: Jurnal Manajemen dan Bisnis CAPITALIZING ON THE BOYCOTT WAVE: STRATEGIES FOR MUSLIM ENTREPRENEURS TO SEIZE MARKET OPPORTUNITIES FROM THE BOYCOTT OF PRO-ISRAEL PRODUCTS Abstract   PDF
John Christianto Simon, Abdul Rokhim, Mahben Jalil, Irwandi Irwandi, Abdullah Rasjid
 
Vol 2, No 1 (2023): BRANDING: Jurnal Manajemen dan Bisnis CREATIVE ECONOMY BRANDING: CONQUERING MARKETS THROUGH INNOVATION AND BRAND EXCELLENCE Abstract   PDF
Tekat Sukomardojo, Fahrizal Anwar, Dedi Djalipa, Khotimatul Barki, Saida Zainurossalamia ZA
 
Vol 1, No 1 (2022): BRANDING: Jurnal Manajemen dan Bisnis DAMPAK KESEIMBANGAN KEHIDUPAN KERJA DAN KEHIDUPAN PRIBADI TERHADAP KEPUASAN DAN KINERJA KARYAWAN Abstract   PDF
Muhammad Zaky
 
Vol 2, No 1 (2023): BRANDING: Jurnal Manajemen dan Bisnis DIGITAL TRANSFORMATION AND E-COMMERCE ADOPTION AMONG SMALL BUSINESSES IN DEVELOPING AFRICAN ECONOMIES: EVIDENCE FROM ETHIOPIA AND UGANDA Abstract   PDF
Victor Moses
 
Vol 2, No 2 (2023): BRANDING: Jurnal Manajemen dan Bisnis ECONOMIC DYNAMICS IN THE POLITICAL SPOTLIGHT: ANALYZING THE IMPACT OF PRESIDENTIAL AND LEGISLATIVE CAMPAIGNS ON ECONOMIC GROWTH Abstract   PDF
Sudjono Sudjono, Sukmayadi Sukmayadi, Kadar Nurjaman, Masnilam Hasibuan, M. Al Muhtadin
 
Vol 3, No 1 (2024): BRANDING: Jurnal Manajemen dan Bisnis EMPOWERING EMPLOYEES THROUGH INNOVATIVE HUMAN RESOURCE MANAGEMENT PRACTICES IN THE AGE OF REMOTE WORK Abstract   PDF
Mashudi Mashudi, Aprilya Fitriani, Nurhamzah Nurhamzah, Radi Radi, Iman Ahmad Gymnastiar
 
Vol 3, No 1 (2024): BRANDING: Jurnal Manajemen dan Bisnis ENTREPRENEURSHIP AND ETHICS NAVIGATING THE CHALLENGES OF ETHICAL BUSINESS PRACTICES IN STARTUPS Abstract   PDF
Endang Fatmawati, Mohammad Abdul Mukhyi, Agus Leonard Togatorop, Wilson Marpaung, Ahmad Muhajir
 
Vol 1, No 2 (2022): BRANDING: Jurnal Manajemen dan Bisnis EVALUASI PENGEMBANGAN TEKNOLOGI PADA PELAYANAN PENUMPANG DI BANDARA INTERNASIONAL KUALA NAMU Abstract   PDF
Tekat Sukomardojo
 
Vol 2, No 1 (2023): BRANDING: Jurnal Manajemen dan Bisnis EVALUATING THE BUSINESS VIABILITY OF SUSTAINABLE TRANSPORTATION INITIATIVES: A CASE STUDY OF GREEN LOGISTICS IMPLEMENTATION Abstract   PDF
I Made Suraharta, Nico Djajasinga, Luluk Fauziah, Sri Umiatun Andayani, Mashudi Mashudi
 
Vol 3, No 1 (2024): BRANDING: Jurnal Manajemen dan Bisnis FROM DATA TO DECISIONS LEVERAGING ADVANCED MIS FOR STRATEGIC BUSINESS INSIGHTS Abstract   PDF
Tekat Sukomardojo, Rahmat Purbandono H, Endang Fatmawati, Sri Wulan Windu Ratih, La Ode Almana
 
Vol 3, No 1 (2024): BRANDING: Jurnal Manajemen dan Bisnis GREEN FINANCE: UNLOCKING THE POTENTIAL OF SUSTAINABLE INVESTMENT FOR FUTURE BUSINESS GROWTH Abstract   PDF
Hasanudin Hasanuddin, Dheo Rimbano, Ani Nuraini, Dadi Kuswandi, Andi Runis Makkulau
 
Vol 2, No 1 (2023): BRANDING: Jurnal Manajemen dan Bisnis LEVERAGING SOCIAL-MEDIA: BUILDING EXCEPTIONAL BRAND IMAGE AND BRAND AWARENESS Abstract   PDF
Mashudi Mashudi, Endang Fatmawati, R. Ayu Erni Jusnita, Iman Ahmad Gymnastiar, Reni Sara Indrawati
 
Vol 2, No 1 (2023): BRANDING: Jurnal Manajemen dan Bisnis MEDIA SOSIAL, LITERASI DIGITAL, DAN INOVASI BISNIS TRIKOTOMI BARU DALAM MANAJEMEN STRATEGI Abstract   PDF
Hilda Yunita Wono, Nofal Supriaddin, Fitrani Amin, Yudiana Indriastuti, Siska Armawati Sufa
 
Vol 1, No 2 (2022): BRANDING: Jurnal Manajemen dan Bisnis Mekanisme Pasar Menurut Pemikiran Ibnu Taimiyyah dan Ibnu Khaldun Abstract   PDF
Afiqoh Agustin, Dudang Gojali, Reza Fauzi Nazar, Lilis Sulastri
 
Vol 1, No 1 (2022): BRANDING: Jurnal Manajemen dan Bisnis MEMBANGUN BRAND LAYANAN KESEHATAN DI INDONESIA DI MASA PANDEMI COVID-19 Abstract   PDF
Dani Indrawan, Selly Gloria Lengkong, Leni Burhan, Layli Rahmawati, Wahyu Sulistiadi
 
Vol 2, No 1 (2023): BRANDING: Jurnal Manajemen dan Bisnis MENGOPTIMALKAN KINERJA BISNIS ES TEH MILENIAL MELALUI PENDEKATAN EKONOMI MANAJERIAL Abstract   PDF
Fadia Nanda Luthfiana, Nur Asifa Intan Thania
 
Vol 1, No 1 (2022): BRANDING: Jurnal Manajemen dan Bisnis OPTIMALISASI STRATEGI DIGITAL MARKETING BAGI RUMAH SAKIT Abstract   PDF
Leni Burhan, Wachyu Sulistiadi
 
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